Blog

May 19th, 2017

Upcoming Webinar: Are you a Supermarket Vendor or Super Market Vendor

by Amy Crone

Can you spare an hour to learn how to improve your sales at farmers markets? Yes? Then tune to our upcoming Webinar on June 6th, “Are you a Supermarket Vendor or Super Market Vendor?” for a crash course in how to provide customers with an amazing shopping experience while browsing and purchasing your outstanding products. Hosted by University of Maryland Extension Agricultural Marketing Specialist Ginger Myers, this webinar will help you stand out in the increasingly competitive farmers market landscape so that you leave the market with an empty truck and full cash box.

Myers will teach you the fundamentals of “relationship marketing” where the customer experiences a value-add connection with you as the producer. This webinar walks you through display techniques, signage, communication using social media, and vital customer service techniques that convert farmers market shoppers into your loyal customers who will shop with you with you rain or shine. The webinar is free, but we ask you to RSVP here. This webinar is a partnership between the Maryland Farmers Market Association, University of Maryland Extension, and the Rural Maryland Council.

About the Presenter

Ginger Myers brings over 25 years of expertise in agri-business and small farm production. Having worked as an agricultural marketing specialist in Maryland since 1999, Ginger offers particular insight into Maryland’s food system.

About the Author Amy Crone Amy Crone

Amy’s passion for food starting in her aunt & uncle’s garden, a lovely log cabin by a NH lake where she first learned to preserve and pickle. She has always wanted to help people, and completed her degrees in international development in hopes of combining this interest with her love of travel. After working in the field of international development, then in federal government, then in a think tank, and then in state government, Amy decided that she wanted to explore explore her entrepreneurial interests. These included: starting a nonprofit (MDFMA), developing a national technology solution to provide farmers market and farmers access to accepting SNAP, building several websites, and becoming a Board member in local organizations. She is happy to be able to follow her passion of improving local food systems and the health of all Marylanders by getting them to buy more fresh local food at Maryland farmers markets. Amy’s other main interests are her husband & 2 children, Crossfitting, and traveling to any location that has interesting and delicious ~preferably local~ food.