May 12th, 2014

Farmers Market Coalition (FMC) Announces Project to Strenthen FM Evaluation

by Amy Crone

The Farmers Market Coalition (FMC) recently announced a new project intended to support evaluation at farmers markets, and we are excited to be advising on the project as part of one of the three focus regions.

The goal of the project is to facilitate data collection and develop a web-based tool for analyzing and communication of the meaning of the information collected.  FMC has already done some work on this under their Market Metrics project, encapsulated in this infographic:

FMC Market Metrics Project

Read more about the new “Indicators for Impact” project, funded by the USDA’s Agriculture, Food, and Research Initiative (AFRI), and how it can help your market here: Farmers Market Metrics Project to Enhance Evaluation Efforts of Farmers Markets.

About the Author Amy Crone Amy Crone

Amy’s passion for food starting in her aunt & uncle’s garden, a lovely log cabin by a NH lake where she first learned to preserve and pickle. She has always wanted to help people, and completed her degrees in international development in hopes of combining this interest with her love of travel. After working in the field of international development, then in federal government, then in a think tank, and then in state government, Amy decided that she wanted to explore explore her entrepreneurial interests. These included: starting a nonprofit (MDFMA), developing a national technology solution to provide farmers market and farmers access to accepting SNAP, building several websites, and becoming a Board member in local organizations. She is happy to be able to follow her passion of improving local food systems and the health of all Marylanders by getting them to buy more fresh local food at Maryland farmers markets. Amy’s other main interests are her husband & 2 children, Crossfitting, and traveling to any location that has interesting and delicious ~preferably local~ food.